While doing research for a client recently, we stumbled across this creative and fun – yet worthwhile – article from Help Scout, 75 Customer Service Facts, Quotes & Statistics. Within it you’ll find useful information to help sell your case for marketing efforts toward an improved customer experience (in addition to simply discussing your HCAHPS… Read More

“If people are searching for something near them, that’s a pretty strong signal of intent,” says Google’s VP of Marketing for the Americas Lisa Gevelber in a recent Think with Google piece. According to the article, in the past two years there has been a 500% growth in mobile searches combining “near me” and a… Read More

Amazon isn’t known for getting into an industry and doing what existing companies are doing. They innovate. They get creative. They utilize pioneering methods to disrupt an existing industry. With healthcare being a multi-trillion-dollar industry, and ripe for transformation, it’s no wonder Amazon is jumping into the mix. Late last year, the Forum for Healthcare Strategists posted… Read More